In its simplest form.

In its simplest form, this is a story about choleric buttons. We all have them. You know what they are. It's what come bys us excited and fired up to accomplish something. To Michele Payn-Knoper, however, it's often more. It's the backbone of her business.

Payn-Knoper, raised upon a dairy farm in southern Michigan, is a professional speaker and consultant. Drawing forward a myriad of agricultural consulting experiences, she believes there's not at all been a time when finding your customers' "hot buttons" is more important. She says a of high temperature button is more than just a ne in agriculture

...